Book Promotions: Your Gateway to Thousands of New Readers
Chapter From My Upcoming Book Mini Book Marketing
(this is a chapter from my upcoming book Mini Book Marketing which is available for pre-order on Amazon, you can click here to pre-order it)
Book promo sites are the matchmakers of the publishing world.
They bring your book directly to eager readers who are actively searching for their next great read. These platforms curate email lists filled with genre-specific fans who are primed to take action. By offering a deal, you incentivize readers to download your book, review it, and ultimately become long-term fans.
These platforms are designed to do one thing: get your book into the hands of readers who will love it.
Promo sites work by connecting your book with an audience that’s already interested.
Readers sign up for these platforms to receive daily or weekly recommendations for discounted or free books. Authors, in turn, pay to feature their books in these promotions. The system targets readers by genre and price preferences, ensuring your book gets in front of the right audience at the right time. It’s a seamless way to turn casual interest into downloads.
The result? Your book reaches readers who are not only interested but ready to take action.
Investing in book promo sites can have a huge payoff.
The cost to promote your book ranges from $20 for smaller lists to $400 or more for platforms with massive reach like BookBub. The return is visibility, downloads, and reviews, all of which are critical for building momentum. For example, a BookBub Featured Deal can move tens of thousands of copies in a single day, making it a cornerstone for any serious marketing plan.
A small investment can yield big rewards, giving your book the push it needs to succeed.
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