The 100-Podcast Death March Ends Here

What If You Could Sell Your Book & Have a Life?

Hey Revenue Writers,
I deleted the entire original intro to Mini Book Marketing.
Rewrote it from scratch along with the other chapters over the last 3 months.

Because if I’m writing Mini Book Marketing, it better move.

“Books don’t sell themselves. You’ve got to shine a spotlight so bright your readers can’t look away.”

That’s why there’s a spotlight on the cover.
That’s what this book is about.

Mini Book Marketing releases tomorrow and the full revised introduction below.

Let’s move your book and find your readers!

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Mini Book Marketing - Introduction

I didn’t write this book because I love marketing.

I wrote it because I was sick of hearing publishing “gurus” act like they were giving groundbreaking advice when they said things like:

“Just do 100 podcast interviews.”

“Launch a 30-day content sprint.”

“Do everything a traditional publisher does, but by yourself.”

That’s not strategy. That’s burnout advice wrapped in a motivational quote.

It all comes from what I call The Big Book Lie, the belief that:

• You need to write a 30,000+ word legacy nonfiction book to be taken seriously

• You need to launch it like a traditional publisher, but do it solo

• You need to be everywhere: 100 podcasts, content every day, a pre-order campaign, press releases, launch teams, giveaways, influencers, media kits...

I believed it too.

I thought I had to write a big book. Had to chase a big audience. Had to run a big launch.

Or I wasn’t doing it “right.” I wasn't a "real" author. That I'd be a fraud.

Then I realized Mini Books work better. They’re faster to write, easier to read, and far more strategic when you're building a business, not a literary trophy.

So why would I write a Mini Book… But still try to market it like I’m releasing a 90,000-word business bible? That’s when I walked away from the Big Book Lie and built something different.

I call it Practical Publishing.

Practical Publishing is for those who don’t have time, energy, relationships, or money to do everything… but still want results that compound.

This isn’t about being everywhere. It’s about being effective.

And that means building something better than a “launch.”

You’re building a machine. One that turns attention into revenue. Credibility into leads. Ideas into income.

That’s what this book is about.

Most authors think marketing is about the book.

It’s not. It’s about getting the right book seen by the right people. It's about that singular person, finding them. Finding them gives your book momentum. Your book gives your business speed.

Marketing is what turns your book into momentum for your Mini Book Revenue Machine. It's the transmission of the machine, converting power from your engine (your mini book), and transferring that power to spin the wheels so you can have… traction with your products.

Here’s are the 7 stages used to build your Revenue Machine.

• Stage 1: Niche (Chassis) – Pick your audience and problem. (Book #1: Mini Book Model)

• Stage 2: Mini Book (Engine) – Write the book that powers your business. (Book #2: Mini Book Writing)

• Stage 3: Marketing (Transmission) – Send that power to the wheels. (Book #3 & #4: Mini Book Publishing & now Mini Book Marketing)

• Stage 4: Products (Tires) – Create traction that drives revenue. (Mini Book Money available for pre-order)

• Stage 5: Brand (Body) – Shape how the world sees and trusts you.

• Stage 6: Metrics (Dashboard) – Know what’s working and scale it.

• Stage 7: Community (Fuel) – Build superfans that keep you going.

You’re holding the playbook for the the third part, Marketing. This is where everything starts to move.

Without a transmission, your engine just revs in place.

Books don’t move themselves. They don’t get read because they exist. They get read because someone put them in the hands of the right person, at the right time.

That’s what marketing does.

This is where most authors quit. But you're not most authors. You are a Revenue Writer.

But this only works if your book is built right.

That means it’s live, formatted, and ready to go. Great title. Smart categories. Positioned to convert.

If that’s not done, go back to Mini Book Publishing. Then come back here when the engine is ready.

This book shows you how to shift power from the page to the pavement.

You’ll learn ten marketing channels, each with real examples and step-by-step strategies. You don’t need to master all ten. You’ll pick the two or three that fit your style and scale the ones you love.

Each chapter shows you how to sell your first 100 books with that strategy.

But the goal isn’t just 100. It’s to find the channels that work for you and run them repeatedly until they sell hundreds, or even thousands.

You’re not building a funnel. You’re building a machine.

Pick your lane. Then floor it.

This isn’t theory. It’s movement.

You won’t just get a list of ideas, you’ll get execution plans. Each chapter is a mini playbook. You’ll know what to do and what to expect.

No fluff.

Marketing isn’t about tricks.

It’s about putting a spotlight on your book so clearly that readers can’t help but see the value. When you know who your book is for and how it helps, marketing becomes leadership. You’re not begging for attention.

You’re earning trust.

The engine is humming. Let's get the transmission installed.

It’s not about doing more. It’s about doing what moves the book.

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Mini Book Marketing is currently availabe for $0.99 and releases tomorrow.

I’ll raise the price shortly after it releases so grab it now.

Chris Stanley